The Perfect Web Site!
by Moe Rubenzahl <moe(at)maxim-ic.com>
|
Date: |
Tue, 13 Feb 2001 10:42:16 -0800 |
To: |
hwg-techniques(at)hwg.org |
References: |
simrad |
|
todo: View
Thread,
Original
|
|
The perfect website does exist. It's a site that accomplishes its
marketing and communications goals.
To do this, a site needs to be viewable by the target audience.
Sometimes that takes compromise. Sometimes it means we need to relax
all the groovy graphics and recognize that we need to reach
real-world users, with modems and lord-knows-what browsers.
It was hard reading through all the insults and condescension but the
advocated design method is inherently problematic. The first messages
advocated, as if it is standard practice, creating a big graphic and
slicing it to make the page (examples such as mgm.com were cited).
Here are two examples:
http://www.Rubenzahl.com/wwworks/images/Using-images/bad.gif
http://www.Rubenzahl.com/wwworks/images/Using-images/worst.gif
These are screen shots of two pages made using sliced monster
graphics -- viewed with graphics turned off, to show what users on
slow connections or blind users will see. In the 'bad' example, they
at least used ALT tags. (The guilty parties here are Kensington and
MediaMetrix -- not small players).
Here is one that uses graphic content but augments it with enough
text so you can see what's going on:
http://www.Rubenzahl.com/wwworks/images/Using-images/good.gif
To round out the gallery, here is a site that is quirky and woefully
imperfect. But the design technique used here could be considered
perfect. Or at least, pure:
http://www.interarchy.com
HWG hwg-techniques mailing list archives,
maintained by Webmasters @ IWA